Experience

Sr. Content Marketing Manager

SPS Commerce 

March 2024 - Present

  • Build and execute content strategy across blogs, educational eBooks, webinars, email campaigns, and newsletters to support lead generation and customer education.
  • Audit and optimize website content for SEO and AEO, improving discoverability and brand alignment.
  • Partner cross-functionally with SMEs in marketing, product, and sales to create thought leadership content.
  • Own the development of a company-wide writing guide to ensure all communications align with brand voice, tone, and messaging standards.

Pro Bono Grant Writer

Wonder Valley Camp 

2024 - Present

  • Write grant proposals to submit to private foundations and community funding organizations.
  • Collaborate with leadership to identify funding needs and align proposals with organizational goals.
  • Secured over $5 million in funding through successful grant applications.

Content Specialist

FreeWill 

September 2022 - March 2024

  • Produced customized, conversion-focused marketing content for a portfolio of 150+ nonprofit organizations.
  • Designed and executed A/B tests across email campaigns to improve engagement and conversion rates.
  • Collaborated with cross-functional stakeholders to tailor messaging to nonprofit audiences and donor personas.
  • Documented and standardized content best practices, improving efficiency and consistency across the internal team.

"As Bekah’s former manager at FreeWill, I had the opportunity to see her creativity, focus, and work ethic firsthand. Her writing and attention to detail were exceptional, often setting the standard for the entire team. Bekah approaches problems thoughtfully, considering each step of a process and its impact on both internal and external stakeholders. She is a rare leader who can facilitate both high-level strategy and in-the-weeds execution. Any team would benefit from having her on board!"

- Michael Kassabian, Manager @ FreeWill

Development Associate

GNPI 

August 2019 - August 2021

  • Wrote grant proposals, donor communications, and marketing materials to support fundraising and stewardship efforts.
  • Managed CRM fundraising software, maintaining accurate donor records and supporting reporting and campaign execution.